Distinguished Directors Club

This blog is where I write in detail about the projects I’ve worked on and how to become a director. If there’s a topic you’d like me to discuss, contact me under the HIRE ME tab.

Capturing a Playboy Inspired Sunset

The Instagram vibe video I shot and directed for Stellar Dust Resort Wear was inspired by visuals from 80's Playboy magazines and 80's swimsuit calendars. I straight love the aesthetic of the bikini-clad beach babe any red-blooded man of the 80's enjoyed gazing at. I...

Dancing for Cash with Garrett Gooch

I teamed up with Los Angeles based dancer, Garret Gooch, for a street dance video about a guy in need of a new pair of shoes, so hustles his way for the cash.Garret and I first joined forces for a Vape commercial during the fall of 2019. I discovered he...

The Tools Inside My Camera Bag

As a freelance filmmaker, I'm continuously on the go and need a good bag to carry my gear. I'm out on locations, usually on my own without any assistants, so I need a bag I can haul my tools in, but doesn't get in the way. Most importantly, you need a bag...

How I Cast Actors

I'm a commercial director and part of my job is to select the best actor for the role in the commercial I'm directing. I've seen thousands of auditions and many, many talented actors. With so many good options, it makes it a challenge to select just once...

One simple way to get new clients

A really simple way to get new clients is to create a short video for a business and present it to them.   I'm going to show you how I did it with this video for taco's on Taco Tuesday.   Let's talk about tacos first.   I'm a big fan of tacos.  My favorite...

Sound design to make your videos POP

Good sound design can really make your videos POP. It can elevate a seemingly good video, into a video that is great. Taking the time to sound design your video can go a long way.In this short video I breakdown the 5 different layers of sounds you can add...

How to shoot photo and video ads for Instagram

Learning how to take compelling photo or video ads for Instagram is a great way for you to feature products you want to sell. The big idea here is that when you're selling on Instagram, you're not just selling a product. You're creating a world, and...

Commercial shoot using a green screen

This commercial for Lucky Charms cereal required a scene with a superhero standing on a mountain top. Originally, my plan was to bring in real rocks or foam, and carve out an actual mountain top. My thinking was by using practical effects, it would give us...


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